The Italian fashion house brings us oceanic elegance in trying times
Salvatore Ferragamo’s Pre-Spring 2021 collection is the environmentally-conscious fashion consumer’s dream. Drawing influences from both nature and high-fashion designs, the collection is a meditation on the necessity of innovation and creativity in trying times. With these considerations in mind, Paul Andrews, the brand’s creative director, sought to craft a minimalist line from organic, essential materials.
The collection features an eclectic assortment of upcycled leathers, recycled nylons, organic cottons and cashmeres, furthering the brand’s message of environmental mindfulness. Andrews also dips into the Ferragamo archives, revamping the iconic animal-print design originally seen in the 1970s. This expressive pattern creates contrast with the clean and minimalist architecture of the pieces. Notable contributions include outerwear with flashes of vibrant orange, pleated skirts in neutral tones, and shoes with Gancini hardware.
The striking lookbook was shot at a Tuscan villa by the same architect who designed the Ferragamos’ family home. In this small gesture, Andrews captures the essence of the collection, with the values of family, awareness, simplicity, and eternality all at the forefront.